Cultural Consumer Behavior Researcher
I am a creative cultural consumer behavior and sensory engagement researcher experienced in the U.S. Latino and Latin American marketplace.
I am an out of the box thinker, visionary, and creative with proven consultative and problem solving skills.
Founded IM Insights Latino, a research firm and latBrand, a sensory engagement analytics lab.
When time permits, you find me in the classroom teaching principles of marketing, integrated marketing communications and advertising, entertainment marketing, international marketing, and marketing research to college students in the BBA and MBA programs.
What You Get from Me!
Creative and challenger of conventionality.
Problem solver and provider of solutions.
Keen understanding of client, consumer, and culture.