Contracting Claudio
Choosing to work with Claudio will initially deepen your company’s understanding, awareness and sensitivity toward multi-cultural audiences.
Claudio brings a wealth of experience in research design and collecting methods through a hybrid process of exploratory, observational, aesthetic and linguistic research disciplines to unveil actionable human and cultural insights.

ETHNOGRAPHY
Private
Observed Product Usage
Structured Product Usage
Contextual Usability
Cultural Studies
Day-in-the-life
Public
Shop-Along
Structured Product Usage
Guerrilla Etnography
Observed Purchase
Retail Navigation

QUALITATIVE
Contrived Environment
Focus Groups
Nominal Groups
Projective Methods
On Site
Personal Interviewing
Home Visits

SEMIOTICS
Aesthetic Cultural Insights
Encoding and Decoding the Visual Story

SEMANTICS
Linguistic Cultural Insights
Encoding and Decoding the Verbal Story
Project Management

QUALITATIVE
Methodology
Sampling
Screener
Recruiting
Discussion Guide
Fielding
Report
Sampling
Screener
Recruiting
Discussion Guide
Fielding
Report

ETHNOGRAPHY
Methodology
Sampling
Screener
Recruiting
Observation Guide
Fielding
Report
Sampling
Screener
Recruiting
Observation Guide
Fielding
Report

SEMIOTICS
Linguistic Deconstruction
Aesthetic Deconstruction
Report
Aesthetic Deconstruction
Report
Claudio possesses intelligence, experience, strong observational skills, judgement and the ability to conceptualize and think strategically based on the influence of culture on consumer behavior.
Claudio is intuitive, curious about consumers and inspiring by nature, passionate for cultural insights and loves unconventionality.
Contract Claudio for your next multi-cultural human research project!